Nature – heritage – spirituality combined in a single journey
One of the factors that makes Ninh Binh stand out is its rare diversity in tourism ecosystems: from the natural heritage of Trang An, the rice fields of Tam Coc, to the historical relics of Hoa Lu Ancient Capital, and Bai Dinh Pagoda — the largest pilgrimage center in Southeast Asia.
Within just a few days, visitors can:
Row boats through caves in Trang An
Cycle through rural villages during golden rice season in Tam Coc
Visit ancient royal temples and experience the magnificent Buddhist architecture of Bai Dinh Pagoda
Stay at traditional homestays to enjoy local cuisine and interact with the local community
This blend of nature, culture, spirituality, and vibrant local identity has helped Ninh Binh score points with Western tourists, especially those who enjoy cultural and in-depth exploration travel.
Tour services elevate the experience
According to travel agencies, the number of international tours to Ninh Binh in 2024–2025 has grown impressively, particularly from European, Australian, Korean, and American markets.
The reason lies not only in its natural beauty, but also in the marked improvements in tourism services and tour operations:
Bus, limousine, and train routes from Hanoi to Ninh Binh have been optimized for both time and quality.
Many professional shared tours for foreign tourists are operated daily, with guides proficient in English, French, and Korean.
The network of homestays, resorts, and boutique hotels in Trang An and Tam Coc has been invested in comprehensively, combining modern conveniences with local architecture.
Bicycle services, rowing boats, and multilingual audio guides via QR codes are now widespread at major tourist attractions.
In addition, local tour operators actively develop short-experience products (day tours, half-day tours), catering to international tourists with short or flexible itineraries.
An authentic and peaceful Vietnam
Unlike rapidly developing tourist cities that sometimes become overly commercialized, Ninh Binh has retained its simplicity and authenticity — something international travelers are always looking for. Majestic yet tranquil scenery, distinctive but unpretentious culture, gentle and hospitable people — all these create a unique, unmistakable identity.
With its diverse tourism ecosystem, professional tour services, and intact cultural and natural values, Ninh Binh is becoming a strategic destination on Vietnam’s tourism map. In the eyes of international visitors, this is not just a place for check-in photos, but a genuine journey — where people connect with nature, culture, and with themselves.